Raiders: The Fourth

Stadium Motion Graphics Package

Win the fourth!

A concept event package for the Las Vegas Raiders and Allegiant Stadium that focuses on the gritty and "in-your-face" brand that defines the Raiders along with motivating fans in the team's chase for their fourth championship.

Final Stills

Ideating

Chapter One

In creating this project, I considered and played around with multiple different visual directions, considering both a darker and more "in-your-face" approach and some lighter more luxurious feeling before landing on a combination of them all.

Sketching

Chapter Two

In early sketches I played around with various ways to display information, creating clear hierarchy between items and prioritizing the most relevant info. As I continued, I tried bringing in more visual elements, finding ways to amplify the atmospheric effect of the ocean of screens and displays.

Styleframing

Chapter Three

As I established a final visual concept I worked on creating styleframes for a wide selection of game events, each in multiple different formats and variations. Creating a consistent yet visually interesting set of compositions was a main focus of mine before I brought them to life through After Effects.

Behance

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